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The Social Magnum blog

Notes from building on all social networks — the platform rules, the publishing playbooks and the API behaviour nobody documents. Every figure here was checked on a live account.

Social media automation. Draw the line. What belongs in the workflow.
10 min

Social Media Automation in 2026: What to Automate (and What Never)

Automation's bad half is spam and platforms punish it; the good half quietly runs every serious account. The precise line between the two — plus the 2026 layer: AI agents over MCP with approval gates.

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Social media KPIs. 12 to use. Four groups. One useful report..
10 min

The 12 Social Media KPIs That Matter in 2026 (With Formulas)

A KPI is a number with a decision attached. The twelve worth acting on across four groups, the formulas behind them, why industry benchmarks mislead, and a one-page monthly report format.

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Social media post ideas. 48 prompts. Six jobs for your next post.
11 min

48 Social Media Post Ideas for 2026 (By What They Earn)

Idea lists fail when they are fifty random prompts. These 48 are organised by what each earns — saves, shares, comments, trust, sales, or your time back — so you can pick for the slot you need to fill.

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Build your content calendar. Social Magnum content calendar preview.
10 min

Social Media Content Calendar: The Template That Gets Used (2026)

The working version: nine columns that matter, a copyable in-page template, a weekly rhythm to fill it, and the batch-and-queue workflow — nothing gated behind an email form.

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Pinterest Pin size. A convention is not a published rule.
9 min

Pinterest Pin Size: The Specs Page Has No Size On It

Pinterest's Pin specification page lists file types, safe zones and character limits, and no image dimension at all. What it does document is that Pinterest puts a colour layer over your image.

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Facebook group cover size. Choose the group specification.
8 min

Facebook Group Cover Photo Size: Three Covers, One Word

The answer is 1,640 x 856. The reason page one is confusing is that Facebook calls three different rectangles a cover photo, and a third of the results answer with the wrong one.

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We write this down because we hit it ourselves.

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